Monday, November 1, 2010

Week 4 - HW - Zach Horst - Article Summary

This article is about the current shifts in website design toward a more user-friendly and design-oriented style. It highlights a few of the best and most current web design trends and tells why they are useful and necessary.

The article begins by showing examples and explaining the trend of designing websites so that the user feel happy and welcome upon first view of the site. The techniques used to achieve this result are brighter colors, less serious themes and personal touches like mouse-over effects.

The second trend discussed in the article is more of a usability trend. Websites have started utilizing the keyboard as a means of navigating their pages, rather than just using the mouse.

The next section of the article talks about the trend of taking cues from print media to enhance a website's design. This can be done using hand-rendered type, arranging the site like a newspaper or magazine, or by using strong, headline-like typography.

The fourth section of the article highlights horizontalism, the trend of laying out a website to be viewed by scrolling back and forth, rather than up and down. This creates a more distinct effect for the user, therefore making the website more memorable.

The final section of the article discusses rich, strong typography. This trend can be seen in the form of huge slab fonts and large serif fonts as well. This is becoming more possible because of the recently available ability to embed fonts into a website so that a computer doesn't to have a font downloaded to view it in the website.

Overall, this article sites that web-design is definitely moving in a positive direction, both in design and in user interface.

No comments:

Post a Comment